5 Reasons Why Every Small Business Should Use Google My Business

Google My Business

We had the pleasure of working with James Brands from WilliCreative, who persuaded us to utilise Google My Business to it’s full potential. It was most definitely a learning curve, but we were able to uncover the following:

The modern world is so digital that entrepreneurs can no longer dispense with digital marketing. In fact, regardless of the kind or size of a business adventure, online marketing must be done right for the business to succeed. This article uncovers five top benefits of Google My Business as one of such online marketing platforms especially to small businesses as follows:

1. Cost Effectiveness
One of the major profit making strategy in virtually all kinds of businesses in minimizing the cost while maximizing the output. This is achievable with Google My Business which is absolutely free. Whether you are setting up a new account or updating your business data, all you need is internet connection and you are good to go.

2. Several Service Areas
Google My Business allows users to set up as many service areas as their businesses have. This is done in two ways:
– When filling in one’s business details during the initial sign up.
– By subsequently updating the user’s details, for instance, if the user opens up a new branch.

3. Possibility to Update
Business data that are fed to Google My Business are not cast on stone. It recognizes the fact that every little detail regarding any business can potentially change. Be it service location, contact details or business name, Google My Business permits changes to user’s data partially or entirely at the instance of the user.

4. Publishing Posts to vast majority of customers
People constantly search for online information about goods and services they intend to purchase. Google My Business is an excellent platform publishing posts like videos, pictures and reviews that often entice customers. Customers are there to be convinced and this is a superb opportunity to impress the customers. What’s more? One can even share his/her Google+ posts here.

5. Getting Customers’ Responses
How is this possible? Well, customers are capable of reviewing, rating or endorsing any of the the businesses on Google My Business. A business with high customer rating is as attractive to other customers as a magnet. This is why big companies pay customers to review their products. Nothing builds a stronger rapport with customers like a business that is committed to making necessary changes to suit customers’ needs.

In a nutshell, the best opportunity to market one’s business with all the pros that an entrepreneur can ever wish for is wrapped up in one packet called Google My Business. It is not illogical to argue that Google My Business alone cannot suffice to adequately market a business, but there is not a shred of doubt about its necessity especially to small businesses.

The reasons why Whatsapp is the most popular chat app today

WhatsappWhatsapp is the most popular chat application today. This application is able to connect each smartphone user, no matter what type of sim card they use. Whatsapp allows each user to send each photo, video, sound, and even calling. This application is cross-platform mobile messaging application. This great application is a major factor of unpopularity of SMS in many countries.

Whatsapp has various advantages associated with its visibility. Each cell phone contact will be synchronized automatically in the contact list of Whatsapp. It means you can see your friend’s Whatsapp contact automatically if he or she uses Whatsapp. Every cell number can be detected easily by Whatsapp.

Whatsapp does not require any PIN; each phone number (that has been activated) has a function as a “Whatsapp PIN”. Whatsapp has also so many interesting emoticons that are constantly updated every certain period. You can add as much as possible emoticons into your texts to make your message more attractive. Say no to the boredom.

Each user is able to change Whatsapp status easily. We just need to type in what we want in the status column. Status is the embodiment of what we think. You can find a variety of status inspiration on many site pages that discuss Whatsapp as their main theme. You may need what is called as 1000 short status for Whatsapp. By searching on Internet, you can make your Whatsapp status more meaningful and attracts a big attention of anyone who read it.

Whatsapp has been named as one of the today’s five fastest chat applications. The use of Whatsapp will facilitate all your daily activities. You do not even need any other chat application, because everything you need can be provided by Whatsapp well. What are you looking for? Download Whatsapp immediately and enjoy all the facilities provided.

Why You Need An Expertly Designed Website For Your Business

Web DesignIf you’ve recently become the owner of your own business, you will no doubt already be receiving advice from people you trust about the necessity of establishing an official company website. Even if you only have one small brick and mortar location, you should still take advantage of the power of the Internet to draw attention and consumer interest to your goods and services.

What An Expertly Designed Website Can Do For Your Company
An expertly designed website can work wonders for your company. This is especially true if your company is small and in the infant stages of the branding process. A clearly and appealingly designed layout, complete with keyword rich content and eye catching graphics, can make even the most common or mundane goods and services seem appealing and even glamorous.

It’s Time To Utilize The Power Of Perception
As ridiculous as it may seem to older people who may still not fully realize the power of the Internet in shaping public perception, a well designed website can mean the difference between the quick success or a slow, painful decline of a business venture. It’s extremely important for you to possess a website that is easy on the eyes, full of appealing visual content, and as simple as possible to navigate.

Capture Their Attention, Then Reel Them In
A website that fulfills all of these conditions is one that will people will naturally gravitate to. Remember that you first have to appeal to the visual side of the public. If you can draw them in with snappy content, you can hold their attention as you move on to the salesmanship side of things. If your customers perceive your site as appealing and relevant, it will instantly become so. Perception is everything in business.

An Online Web Store Seals The Deal
No expertly designed website is complete with a web store. If you are advertising your goods and services on your site, you may as well offer them directly to your public. Anyone with a credit card or a Paypal account can purchase goods from your web store and put the money immediately in your pocket. Convenience and proximity are the secret ingredients of the classic “impulse buy”.

You’ll Need To Compare And Contrast Until You Find Your Fit
When you are in the market to obtain the very best professional web design services, it should always be remembered that reputation means everything. If you are interested in the services of a certain company, but can’t find any independent information about them beyond what is featured on their website, it’s probably best to avoid them and move on.

There are plenty of companies, such as Web.com, who do have plenty of independent reviews and assessments that can be read by an astute shopper. Remember that there is no “one sizes fits all” solution. It’s an excellent idea to shop around until you find the deal that best suits your needs as a customer.

Applying Keyword Phrase In Your Article For SEO Purpose

ahahhahasasSometimes Google search results may show slightly different result between what we were looking for, since not every article is deemed enough to only rely on the title, description, and permalink. This means employing more keyword phrase in the articles you write. The search terms will focus one keyword that you intend to. Read the following guidelines on how to implement a keyword phrase/exact keywords in SEO article writing.

Apply ‘Organic’ Articles
Focus only on the local search results, to make the keyword phrases become more centralistic. Organic means natural – an article with proper writing which often drives unexpected traffic and high ranking in the search results. Use several terms of different keyword phrases to receive larger number of visitors.

Apply Anchor Link
If you already have a reference article on the same site, always use anchor links with different keyword phrases. Any “SEO optimization tips” topic should match with a good anchor link such as “way to do SEO optimization” for example. This is one of the most effective and safest route to implement keyword phrases in a post. By doing this, each article will have different keywords. These several different anchor links will result in some targeted keywords juice.

Offer An Answer
In accordance with Google’s Hummingbird algorithm, the biggest factor that counts for site ranking in search results is their ability to provide answers or solutions to the users. In each making the article try to conclude it with solution or answer they were seeking for. This will bring positive effect on your overall content. For example if you type “how to install SEO software”, terms that may appear on the search results will be like “easy way to install SEO software,” or “guide to install SEO software.” Still, the keyword phrases play strong role in determining the search results.

Expand the Keyword Phrase
Eventually, if you already understand about this course, expand your keyword phrases whenever you’re writing an article. It is very important to have different variation of keyword phrases since it will affect the entire site on search results. The selection of these keyword phrases should refer to the term that users are popularly searching for. Analyze every possible keyword combination by either using softwares or SEO monitoring services.

Conversion of files and its favorable features

Movavi Video ConverterDo you find it very important to convert your file from one format to the other? As a legitimate cause, you would find that most of the files are given in a particular type. So, the conversion will need to be done in such a manner that you need not to worry about any kind of problems.

Moreover, there are a lot of video converters that can be found in the market, and most of them would look like providing you with the best possible conversion that you can get for your money. However, there are some intricate details that you need to know. Firstly, most of the software has faulty features in their working. So, even when you’re promised with a great quality video, that is synonymous with the video that you have seen, you’ll not be able to get it. Secondly, the video conversion requires for a certain amount of technical knowledge. Without it, you will not be able to go for progressing onto the video conversion.

So, if you want out from such technical know-how, and you actually want software that will be the best, you have got to take the help of Movavi video converter for Windows. You can easily go for converting DVD to MP4, without finding any kind of problems with either the quality, or with the features of the software. Moreover, everything that you can actually do will be provided to you within the software. Starting from the inclusion of MP3 files, to the excellent editing work that can be done, you’ll definitely be able to have a wonderful time in this particular place. More so, when you find that there is a lot that can actually be told about the various factors of conversion, then you got to take it into account.

Overall, when you think about going for the best possible editing, and the typical conversion from DVD to MP4 file format, then you need excellent video conversion tools like Movavi video converter for Windows. This will give you the kind of exuberance that you need, and you will be able to on video conversion, without any kind of issues. Now, in most cases, watching DVD quality movies in your home theatre is only possible with the help of the DVD format of the video files. So, if you actually want to incorporate a lot more video formats, and not have to worry about any kind of problems, and this is the ideal software.